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Mass Communication Project Topics & Research Materials | Final Year Research Project Topics With Free Chapter One

• 1. THE ROLE OF THE PRESS IN THE FREE AND FAIR ELECTION

  »     CHAPTER ONE 1.0 Background to the Study Election is a festival of democracy. It fosters an inclusive state; democracy rooted in popular sovereignty and sustainable peace and tests the competitive strength of political parties and leaders through programme and ideologies. In this context, it is important for the press to keep the hope of citizens’ by serving key roles in democratic initiat...Continue Reading »

  Item Type: Project Material |  67 pages |  6,327 engagements | 

• 2. THE IMPACT OF INTERNET ON NEWSPAPER PRODUCTION

  »     CHAPTER ONE 1.0 INTRODUCTION New communication technology, including accessible online publishing software and evolving mobile device technology, means that citizens have the potential to observe and report more immediately than traditional media outlets do. Swarms of amateur online journalists are putting this technology to use, on open publishing sites such as In the media and on countles...Continue Reading »

  Item Type: Project Material |  67 pages |  7,014 engagements | 

• 3. THE ROLE OF BROADCAST MEDIA IN ACHIEVING VISION 20:20:20

  »     CHAPTER ONE INTRODUCTION 1.1. BACKGROUND Poverty, the inability to provide the basic necessities of life for one’s self. This inability has divided the country or society into a few rich and a large number of poor masses. As the rich struggle to maintain and advance their status, the poor finding the effort at improving their lot and not working seem determined to balance the equation by...Continue Reading »

  Item Type: Project Material |  67 pages |  6,339 engagements | 

• 4. THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR

  »     CHAPTER ONE INTRODUCTION 1.1    Background of the Study Advertisement is one of the major tools sellers use to stimulate consumers demand for goods and services. In order to know the impact of advertisement on consumers buying behaviour, it is necessary to know what advertising itself is and its goal and purpose. Advertisement is ant paid form of non personal pre sensation and promotion ...Continue Reading »

  Item Type: Project Material |  67 pages |  0 engagements | 

• 5. COMMUNICATION AS INDISPENSABLE TOOL FOR EFFECTIVE ADMINISTRATION

  »     CHAPTER ONE 1.1. INTRODUCTION As long as human being need each other in behaviour and action economic activities as well as administration are becoming more and more complex, organizations are lending towards grouping together, while in sit of organizations are globally. Institutions in the same group or ministries may frequently be separated geographically by considerable distance. Often th...Continue Reading »

  Item Type: Project Material |  67 pages |  0 engagements | 

• 6. IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOR

  »     CHAPTER ONE INTRODUCTION1.1 BACKGROUND TO THE STUDY New technological inventions can have a great impact in organizations through its contributions to change the social environment while expediting sharing of knowledge and the development of new ideas. (Kling et al, 2005). Social Media will come in handy as a good example of new technological innovation that is making a great impact in the ...Continue Reading »

  Item Type: Project Material |  67 pages |  0 engagements | 

• 7. THE EFFECTS OF ADVERTISING ON COMPANY’S PROFITABILITY

  »   [A CASE STUDY OF YINKA OBA FOAM AND PAINTS ILESHA]   CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY It is mandatory to know the effects of advertising on company’s profitability and to introduce advertising as the means or tools of creating awareness for successful operation in a company or an organization is the main objective of writing this project work. Advertising in Yinka Oba Foam a...Continue Reading »

  Item Type: Project Material |  67 pages |  6,211 engagements | 

• 8. THE IMPACT OF SOCIAL MEDIA ON THE STUDENTS POLYTECHNIC

  »     CASE STUDY OF IREE, OSUN STATE. CHAPTER ONE Introduction Background of the Study The student of Osun State Polytechnic Iree, existence has continued to move from archaic ways of life to align with modern social media change introduced by technology. This technology popularly known as Information and Communication Technology (ICT) continue to transform every fact of student life and concur to...Continue Reading »

  Item Type: Project Material |  67 pages |  6,242 engagements | 

• 9. A CRITICAL EVALUATION OF THE IMPACT OF DIGITALIZATION ON BROADCASTING MEDIA

  »   CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY             Digital television transition is the technological evolution and advance from analogue terrestrial television, which broadcasts land based (terrestrial) signals. The purpose of digital terrestrial television, similar to digital versus analogue in other platforms such as cable, satellite, telecoms, is characterized b...Continue Reading »

  Item Type: Project Material |  67 pages |  5,964 engagements | 

• 10. THE IMPACT OF ADVERTISING ON THE DEVELOPMENT OF THE MEDIA

  »   (A CASE STUDY OF THE PUNCH NEWSPAPER, LAGOS)   CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY The attitude of people towards promotion differs. Some people are of the opinion that promotional activities particularly advertising paints a distorted picture of reality because it provides the consumer with only the selected information about the product or service. In view of this, repetition o...Continue Reading »

  Item Type: Project Material |  67 pages |  9 engagements | 

• 11. THE PROSPECTS AND PROBLEMS OF PRIVATE RADIO BROADCAST MEDIA IN NIGERIA

  »   (A CASE STUDY OF SPLASH F.M 105.5, IBADAN)   CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY The development of radio was part of man’s quest to send and receive information over space faster than “wired telegraph”. This idea led to the development of radio in 1895 when Hugliemo Marconi (1874 1937) and Italian in his early 20s, carried out the first experiment on transmission of wirel...Continue Reading »

  Item Type: Project Material |  67 pages |  7,878 engagements | 

• 12. APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION

  » ABSTRACT This project work reviews the concepts, measures, and strategies of two step flow of communication which is aimed at examining the impact of opinion leaders in information dissemination in Nigeria with focus on Owo Township which was the case study. Opinion leaders’ campaigns can be used to catalyze wider political engagement on the issue and to promote sustainable people choices an...Continue Reading »

  Item Type: Project Material |  67 pages |  5,018 engagements | 

• 13. CRITICAL APPRAISAL OF THE ROLE OF NATIONAL BROADCASTING COMMISSION (NBC) IN CONT...

  »       CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The human society we live in is that of law and ethics, control and regulations. In essence therefore, the legal maxim ‘ubi societas ibijus’ (where there is society, there is law) stresses this fact. Laws, standards, guidelines and rules promote ethics while ethical principles reinforce the pillar of the law (Okoro, 1998:174). Ther...Continue Reading »

  Item Type: Project Material |  67 pages |  9,069 engagements | 

• 14. POSITIVE EFFECTS OF MASS MEDIA AND TECHNOLOGY ON THE UPBRINGING OF CHILDREN

  »     CHAPTER ONE INTRODUCTION 1.0 BACKGROUND TO THE STUDY Media technologies (TV, video, games, Internet, music, mobile phones) have brought about a substantial change in the experience of childhood in our society. These changes leave many parents unprepared for the challenge on how to regulate their child’s time with such technologies. There is now good evidence about the impact on children f...Continue Reading »

  Item Type: Project Material |  67 pages |  9,040 engagements | 

• 15. TELEVISION AS A TOOL FOR NATIONAL INTEGRATION

  »     (A Case Study of N.T.A Kaduna) CHAPTER ONE 1.0     INTRODUCTION Television as a mass medium of communication has become a very important and most effective medium of communication ever since it invention. It synchronous transmission of audio and visual signal enable it to exert enormous influence on the society there by making it more compelling and enable it to command great respect an...Continue Reading »

  Item Type: Project Material |  67 pages |  9,131 engagements | 

• 16. THE ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREE...

  »     CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Journalism is the collection, preparation and distribution of news and related commentary and feature materials through such media as pamphlets, newsletter, magazines, Radio, Motion Pictures, Television, the internet and books.        The earliest known Journalists product was a newssheet in ancient Rome called the ACTA DIURNA published...Continue Reading »

  Item Type: Project Material |  67 pages |  4,760 engagements | 

• 17. INFLUENCE OF COMMUNITY RADIO IN AGRICULTURAL DEVELOPMENT

  »     IN ENUGU STATE CHAPTER ONE INTRODUCTION 1.1. Background of the Study In every society we find ourselves, the need for the rules to reach out improve the standard of the ruled is imperative. The system must rely upon a regular two way flow of information between the government and the citizens of the country, we have seen subsequent administration, be it military or civilian coming out with...Continue Reading »

  Item Type: Project Material |  67 pages |  7,503 engagements | 

• 18. ASSESSMENT OF THE ROLE OF MASS MEDIA IN REBRANDING NIGERIA

  »     CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY One of the primary challenges faced by developing countries especially Nigeria stems from the breakdown of bordering between their internal and external aspects. Professionals and scholars have arranged that increasing the actions and statement of Nigerian leaders and citizens simultaneously affect National and International identity and ...Continue Reading »

  Item Type: Project Material |  67 pages |  5,893 engagements | 

• 19. RADIO LISTENERSHIP PATTERN AMONG MARKET WOMEN

  »     (A Case Study of Gbaji Market Women, Ibadan and Obada Women Market, Iree) ABSTRACT  This project has been written to help the reader or students especially students of mass communication to have a better understanding on the rate of Radio listenership pattern among market women. The project shall be in five major chapters, opening with introduction, background of the study, statement of th...Continue Reading »

  Item Type: Project Material |  67 pages |  4,952 engagements | 

• 20. THE ROLE OF MASS MEDIA AS A TOOL FOR PUBLIC ENLIGHTENMENT IN ACHIEVING THE MILLE...

  »     CHAPTER ONE INTRODUCTION BACK GROUP TO THE STUDY The problem of development has occupied to attention of scholars, activists, politic rams, development works and international organize for many year with an increased tarps in to last deaden. According to UNDP report. In 1998, It advocated that even through there are different perspectives to development there is a general consensus that dev...Continue Reading »

  Item Type: Project Material |  67 pages |  6,772 engagements | 

• 21. THE EFFECTS OF COMMERCIALIZATION ON THE CONTENTS OF PRIVATE MEDIA

  »   ABSTRACT Commercialization of news began in Nigerian media houses as a result of the Structural Adjustment Programme (SAP) introduced in 1986 and the eventual withdrawal of subsidies from government owned media houses see Ekwo (1996) and Ogbuoshi (2005). With the increasing rise in production cost and dwindling circulation, the media houses resort to all kinds of tricks including commercializat...Continue Reading »

  Item Type: Project Material |  67 pages |  4,688 engagements | 

• 22. THE EFFECT OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS

  »   ABSTRACT The effect of social media has increased among consumers around the world, causing an increase in the adoption of social media as tactics and means of sharing information among many public relations professionals. Because this new form of communication is growing at such a rapid pace, it is important to analyze the effect of social media on the practice of public relations because com...Continue Reading »

  Item Type: Project Material |  67 pages |  5,021 engagements | 

• 23. THE EFFECT OF PRIVATE MEDIA HOUSES ON NIGERIA ECONOMY

  »   CHAPTER ONE INTRODUCTION The Nigeria Economy has been regarded as one of the fastest growing in Africa, and potentially the biggest in the continent, if thoroughly explored. The contribution of other sectors of the industry cannot be overemphasized, as the inclusion of the Private Media Houses cannot be underestimated. In the late 50s to 70ss, media outfits are controlled and owned by the gover...Continue Reading »

  Item Type: Project Material |  67 pages |  6,864 engagements | 

• 24. THE EFFECT OF PHONE-IN PROGRAMMES IN SENSITIZING THE ELECTORATES

  »     THE EFFECT OF PHONE IN PROGRAMMES IN SENSITIZING THE ELECTORATES ABSTRACT The aims and objective of this research project is to analyse the extent of rapid development towards journalism education in Nigeria universities and polytechnics and to educate students on Journalism training in polytechnics. This study contains Significance, Scope and Limitation of the research work. Chapter one con...Continue Reading »

  Item Type: Project Material |  67 pages |  4,272 engagements | 

• 25. THE EFFECT OF NEW COMMUNICATION AND INFORMATION TECHNOLOGY ON RADIO BROADCASTING...

  »     ABSTRACT This study examine the role and contributions of the modern information and communication technologies on radio broadcasting. Where splash FM 105.5 was used as a case study. The survey research method was employed and thus questionnaire were administered to media practitioners who are engaged in the communication process. Finding from the field revealed that the newly emerging info...Continue Reading »

  Item Type: Project Material |  67 pages |  5,581 engagements |