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Mass Communication Project Topics & Research Materials | Final Year Research Project Topics With Free Chapter One

• 1. THE EFFECT OF GOOD PUBLIC RELATIONS AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT ...

  » (CASE STUDY OF NIGERIA BREWERIES PLC) ABSTRACT Public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it’s environment. Promotion is one of the four manager variable with which the marketing manager communicates information between the sellers and buyers in order to change the attitude and behaviour of both partie...Continue Reading »

  Item Type: Project Material |  93 pages |  7,780 engagements | 

• 2. THE MEDIA INVOLVEMENT IN REBRANDING NIGERIAN FILM INDUSTRY

  » CHAPTER ONE 1.1 INTRODUCTION Branding is prerequisite for successful outcome of a nation or company, rebranding is how the world is run. Rebranding, marketing, product promotion, product placement are synonymous themes and terms in efforts developed by individual person, nation or by company who intend successful outcomes. In today’s world, it is not attractive producing a good useful produc...Continue Reading »

  Item Type: Project Material |  43 pages |  9,527 engagements | 

• 3. THE IMPACT OF RADIO PROGRAMME IN ECONOMIC DEVELOPMENT IN NIGERIA.

  » (A CASE STUDY OF RADIO NIGERIA ENUGU NATIONAL STATION) ABSTRACT The Federal Radio corporation of Nigeria Enugu National station (Radio I the station for the mature mind) Enugu, like many other electronic media establishments in Nigeria, has been carrying out its communication functions of informing, educating entertaining, persuading and public enlightenments and advertisements and other social pr...Continue Reading »

  Item Type: Project Material |  58 pages |  15,200 engagements | 

• 4. THE ROLE OF EBBS RADIO ON RURAL DEVELOPMENT

  » OF OBUOFFIA AWKUNANAW IN NKANU WEST L.G.A. A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE RADIO ABSTRACT Rural development is a very important aspect in the development of a nation nd for a nation to develop very well, it must reach the rural dwellers and the rural masses must be aware of the developments and for the government to reach the rural populace they have to use certain strategy like t...Continue Reading »

  Item Type: Project Material |  46 pages |  8,346 engagements | 

• 5. EFFECTIVE MARKETING AS A TOOL FOR ACHIEVING MAXIMUM CUSTOMER SATISFACTION IN TEL...

  » ” CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Telecommunication is explained by Bell Graham as communication between two people using equipment to overcome the effect, caused by distance or physical barriers between them. The communication needs not the two ways and the equipment need not necessity electronic. At a time, men depended on iron and wooden gong and the use of town crier...Continue Reading »

  Item Type: Project Material |  78 pages |  7,455 engagements | 

• 6. NATURE OF CHRISTINA MISSIONARY ACTIVITIES IN WEST AFRICA

  » PREFACE Christianity is one of the two most widely practised religions in the world and by extension, Africa with a large number of faithfuls in sub Saharan Africa. Christianity in Africa began in the middle of the 1st century in Egypt. Egypt is identified in the Bible as the place of refuge that the Holy Family sought in its flight from Judea. In Metthew Chapter 2 from verses 12 to 23, the script...Continue Reading »

  Item Type: Project Material |  51 pages |  19,647 engagements | 

• 7. A COMPARATIVE ASSESSMENT OF PUBLIC RELATIONS FUNCTIONS IN THE NIGERIAN BANKING S...

  » . (A CASE STUDY OF ANAMCO NIGERIA LTD EMENE ENUGU AND ALL STATE TRUST BANK PLC LAGOS) ABSTRACT Inn this project, the researcher undertook a comparative assessment of public relations functions in the Nigerian banking system and government parastatals. Towards this end, the researcher randomly selected 92 staff of ANAMMCO LTD.and ALL STATE TRUST BANK PLC.to forms the study sample. These 92 members ...Continue Reading »

  Item Type: Project Material |  65 pages |  8,259 engagements | 

• 8. AN APPRAISAL OF PRESS FREEDOM IN AFRICAN SOCIETIES

  » (A CASE STUDY OF NIGERIA IN PERIOD OF 1999 – 2003)”. CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Siebert, Peterson and schramm in describing the Operation of the press in their book entitled four Theories of the press said that, “The press is not an instrument of government but rather a device for presenting evidence and argument on the basis of which the people can chec...Continue Reading »

  Item Type: Project Material |  72 pages |  7,060 engagements | 

• 9. FEEDBACK MECHANISM AS A TOOL IN DETERMINING PROGRAMMING

  » (A CASE STUDY OF ESBS 2 FM) ENUGU. ABSTRACT Feedback mechanism is a very important yardstick for measuring audience acceptance f and participation in programmes and messages would be missing if feedback is omitted from the source. A very important element would be missing if feedback is omitted from the basic structure of communication which contains sender, message, channel and receiver. It is cl...Continue Reading »

  Item Type: Project Material |  50 pages |  12,121 engagements | 

• 10. INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA

  » INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA ABSTRACT In this study, the researcher examined the impact of information technology (IT) on media development in Nigeria. Towards this end, the researcher randomly selected 78 staff of radio Nigeria and the guardian newspaper to form the study sample. The 78 members of the study sample were given 78 copies of structured questio...Continue Reading »

  Item Type: Project Material |  52 pages |  15,837 engagements | 

• 11. THE EFFECTIVE PUBLIC RELATIONS AND AS AN INSTRUMENT FOR THE ACHIEVEMENT OF ON OR...

  » CHAPTER ONE INTRODUCTION 1.1 BACKGROUD OF THE STUDY The reason for banks striving to improve their profitability are obvious and varied. In this era of competitions, there is need for organizations, banks business enterprises churches, clubs etc. to evolve procedures to improve their performance to the benefits of their consumers and kowing fully well that times have change and also the creams of ...Continue Reading »

  Item Type: Project Material |  57 pages |  7,348 engagements | 

• 12. PHYSICAL DISTRIBUTION MANAGEMENT IN INNOSON COMPANY LIMITED IN ENUGU METROPOLIS

  » ABSTRACT This study examines how physical distribution are managed in Innoson Company Ltd in Enugu metropolis. Unlike other factories of some company at different location, the Emene factory was acquired early in the 2002 from the owner’s of Innoson company. Since then it has been serving consumer’s in Enugu and beyond by distributing their products both within and outside Enugu, what ...Continue Reading »

  Item Type: Project Material |  95 pages |  10,209 engagements | 

• 13. MORAL PROBITY AND YOUTH DEVELOPMENT IN NIGERIA. AN EVALUATION OF THE ROLE OF THE...

  » ABSTRACT In this study, the researcher set out to examine the role of the electronic media in the crusade for moral probity and youth development. Towards this end, 81 staff of NTA and Radio Nigeria were randomly selected to form the study sample. The members of this study sample were given of copies of structured questionnaires to complete. Their responses were analyzed using percentages and chi ...Continue Reading »

  Item Type: Project Material |  58 pages |  8,967 engagements | 

• 14. THE MASS MEDIA AND COVERAGE OF SPORTS PROGRAMMES IN NIGERIA

  » (A STUDY OF NTA ENUGU) “ABSTRACT” The research work used social responsibility and Agenda setting theories to examine the importance of media coverage of sports programmes in Nigeria. The research work also carried out an investigation on the role of mass media in the area of sports coverage and to make suggestions on how to progress and towards the works of the mass media and also the...Continue Reading »

  Item Type: Project Material |  70 pages |  10,889 engagements | 

• 15. THE EFFECTS OF WORLD INFORMATION FLOW IMBALANCE ON THIRD WORLD COUNTRIES

  » (A CASE STUDY OF NIGERIA) TABLE OF CONTENT CHAPTER ONE INTRODUCTION 1.0 Background of the Study 1.1 Statement of the Problems 1.2 Objectives of the Study 1.3 Significance Of The Study 1.4 Research Question 1.5 Research hypothesis 1.6 Definition of terms 1.7 Assumption 1.8 Limitation of study CHAPTER TWO REVIEW OF LITERATURE 2.1 Historical basis of the news flow 2.2 Media imperialism in Africa: A H...Continue Reading »

  Item Type: Project Material |  62 pages |  17,585 engagements | 

• 16. The Role Of Public Relations In A Corporate Organisation

  » (A Case Study Of Nitel Plc Enugu) ABSTRACT This work is conscientiously aimed at looking into the role of public relations in Nitel plc Enugu. Nitel is a corporate organization with network of branches. Public relations role in Nitel Plc cannot be over emphasized because the services of Nitel must satisfy the aspirations of its publics. This research identifies how public relations can help in mai...Continue Reading »

  Item Type: Project Material |  63 pages |  7,104 engagements | 

• 17. The Effects Of Television Advertisments On The Buying Habit Of Consumers

  » [peak Milk Advert In Perspective A Case Study Of Enugu Urban Dwellers ABSTRACT This examine the role of mass medial in educational development in Nigeria. The background centre on the role of mass medial in educational development in Nigeria finding out whether television plays an effective role in formal education. The researcher has attempted to carry out series of analysis and study to confirm ...Continue Reading »

  Item Type: Project Material |  58 pages |  6,864 engagements | 

• 18. The Role Of Mass Media In Educational Development In Nigera

  » (a Case Study Of Nta Enugu) ABSTRACT This examine the role of mass medial in educational development in Nigeria. The background centre on the role of mass medial in educational development in Nigeria finding out whether television plays an effective role in formal education. The researcher has attempted to carry out series of analysis and study to confirm that the NTA programme “Science for ...Continue Reading »

  Item Type: Project Material |  57 pages |  7,138 engagements | 

• 19. Analysis Of Audience Perception Of Media Coverage Of April 2011 Presidential Ele...

  » ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South East geo political zone as a case study. However, the research study was restricted to five South East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the conduct of April 2011 presidential election. Major findin...Continue Reading »

  Item Type: Project Material |  88 pages |  8,022 engagements | 

• 20. The Use Of Internet As A Communication Tool In International Marketing

  » ( A Survey Of The Opinion Of Selected Computer –literates In Enugu Metropolis) ABSTRACT The use of Internet as a communication tool in international marketing; a case study of computer literates in Enugu metropolis x rayed the way internet is used as a viable tool in international marketing especial by Nigeria international marketers. The following findings were made in the course of the stu...Continue Reading »

  Item Type: Project Material |  74 pages |  7,551 engagements | 

• 21. The Impact Of The Media In Checking Economic Crime

  » (a Case Study Of Efcc Activities) ABSTRACT This research was designed to assess the impact of the media in checking economic crime in Nigeria. This study specifically examined how the Economic and Financial Crimes Commission (EFCC) through the media (Thisday and Sun newspapers) arrested and persecuted individuals found wanting in money laundering, fraud etc. The researcher used content analysis re...Continue Reading »

  Item Type: Project Material |  58 pages |  7,928 engagements | 

• 22. THE INFLUENCE OF WESTERN CULTURE ON THE NIGERIAN YOUTH

  » (A CASE STUDY OF TAKUM L.G.A) INTRODUCTION 1.1 BACKGROUND OF THE STUDY This study is on the influence of western culture on the Nigerian youths using Takum Local Government as a case study. The term culture has been defined differently by many people. The different definitions attached to culture are based on the differences in the orientation of the people. According to Ekeh (2012), culture is co...Continue Reading »

  Item Type: Project Material |  65 pages |  43,842 engagements | 

• 23. THE IMPACT OF NIGERIAN PRESS ON THE CHOICE OF A POLITICAL CANDIDATE

  » INTRODUCTION Mass communication is defined as messages directed towards a large group of people using a mass medium. It involves disseminating information to a large, diverse, homogenous/heterogeneous audience. Mass communication is made possible through the help of mass media. That is to say mass media makes mass communication a reality. Mass media includes television, radio, newspaper, magazine ...Continue Reading »

  Item Type: Project Material |  75 pages |  8,335 engagements | 

• 24. AN ASSESSMENT OF THE ROLE OF THE MASS MEDIA IN RE-BRANDING NIGERIA

  » CHAPTER ONEINTRODUCTION 1.1 BACKGROUND OF THE STUDYOne of the primary challenges faced by developing countries especially Nigeria stems from the breakdown of bordering between their internal and external aspects. Professionals and scholars have arranged that increasing the actions and statement of Nigerian leaders and citizens simultaneously affect National and International identity and image. Th...Continue Reading »

  Item Type: Project Material |  60 pages |  9,864 engagements | 

• 25. THE ATTITUDE OF FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREE...

  » Abstract The researcher in this work focused on the Attitude of Female Mass Communication Students Towards Journalism As a Career. It is believed that a large number of female trained journalists are produced from different higher Institutions in our country, but only a few go into the filed to practice their Journalism profession. This is why the researcher dimmed it fit to research into the imag...Continue Reading »

  Item Type: Project Material |  NIL pages |  18,250 engagements |