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Project topics and materials on "Relevance of promotional strategy"

  • 1. THE IMPACT OF PROMOTIONAL STRATEGY ON SALES AND PROFIT

    » ABSTRACT The complexity posed by the present global business environment especially the tragic failure of meeting the corporate objectives experienced by some business organizations calls for a strategy which will enhance the achievement of sales and profit objectives and to curb the menace of liquidation that is so rampant in the business industries of today.   To this end, the topic “the impa...Continue Reading »

    Item Type: Project Material |  50 pages |  5,183 engagements | 

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