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Items In Project Materials Listing | Final Year Research Project Topics & Materials In PDF & Doc | iproject

• 1. SOCIAL AND TRADITIONAL MASS MEDIA AS EFFECTIVE TOOLS OF PUBLIC RELATIONS

  » Abstract The use of social media has increased among consumers around the world, causing an increase in the adoption of social media as tactics and means of sharing information among many public relations professionals. Because this new form of communication is growing at such a rapid pace, it is important to analyze the effect of social media on the practice of public relations because communicat...Continue Reading »

  Item Type: Project Material |  65 pages |  4,633 engagements | 

• 2. PLACE OF TWITTER AS A SOCIAL MEDIUM FOR INFORMATION DISSEMINATION

  » Abstract The research explores Twitter as a medium of communication among University of Lagos. There is no doubt about the fact that the world is in a global village. Today the world is now compressed into a single electronic room where information from far and near are exchanged with a click of mouse and touch of screen. Survey as a quantitative research method was adopted. Data were coll...Continue Reading »

  Item Type: Project Material |  65 pages |  4,174 engagements | 

• 3. INFLUENCE OF NEW MEDIA ON PUBLIC OPINION AND CYBER ACTIVISM AMONG YOUTH ONLINE

  » ABSTRACT This research investigates the influence of new media on public opinion and cyber activism. However, cyber activism or online activism or better called internet activism has been a grown concept on the internet for a long time in Western world but a new innovation in developing or Africa continent as the continent just embraced ICT in less than two decades. Survey research method was adop...Continue Reading »

  Item Type: Project Material |  65 pages |  4,926 engagements | 

• 4. CONTRIBUTIONS OF ICT ON BROADCAST MEDIA IN NIGERIA

  » Abstract The research thrust on the contribution of information and communication technologies on broadcast media performance with a particular reference to Osun State Broadcasting Corporation in the area of news gathering and delivery. In this era of Information and communication technology, social media especially facebook, whatsApp, twitter, digital camera, computer, Smartphone, memory cards, ...Continue Reading »

  Item Type: Project Material |  65 pages |  7,194 engagements | 

• 5. COMPUTER TECHNOLOGY AND MEDIA PRACTICE IN NIGERIA

  » Abstract This research basically looks critically at computer technology and media practice in Nigeria focusing on Akwa Ibom Broadcasting Corporation news gathering and delivery. Computer technology including the internet which is embedded with some facilities or applications like: email, social media (facebook, twitter, instagram, youtube) etc search engines (google, yahoo,bing) etc webcasting (p...Continue Reading »

  Item Type: Project Material |  65 pages |  4,389 engagements | 

• 6. IMPACT OF INFORMATION AND COMMUNICATION TECHNOLOGY ON MASS MEDIA PERFORMANCE

  » Abstract The paper examines the contributions of the emerging technology and platforms such as the internet, teleprompter, GSM, Social media, streaming among other on the media production and distribution particularly in TV Continental (TVC) in consonance with Technological Determinism  and Diffusion of Innovation Theories. Survey research method was adopted as a quantitative research method wit...Continue Reading »

  Item Type: Project Material |  65 pages |  4,881 engagements | 

• 7. INFLUENCE OF SOCIAL NETWORKING ON DEMOCRACY IN NIGERIA: AN OVERVIEW OF 2015 PRES...

  » Abstract The emergency and proliferation of social media otherwise known as citizen media has reshaped political education and mobilization in Nigeria. It offers platform for political debates, cyber activism, political campaign and political mobilization. It is against this backdrop that this paper examines the Influence of Social networking on Democracy in Nigeria: An Overview of 2015 President...Continue Reading »

  Item Type: Project Material |  65 pages |  4,407 engagements | 

• 8. INFORMATION COMMUNICATION TECHNOLOGY AND CHANGES IN MASS MEDIA PRODUCTION AND DI...

  » Abstract The paper examines the contributions of the emerging technology and platforms such as the internet, teleprompter, GSM, Social media, streaming among other on the media production and distribution particularly in TV Continental (TVC) in consonance with Technological Determinism  and Diffusion of Innovation Theories. Survey research method was adopted as a quantitative research method wit...Continue Reading »

  Item Type: Project Material |  65 pages |  5,558 engagements | 

• 9. IMPACT OF FACEBOOK, TWITTER AND YOUTUBE AS AN EMERGING MEDIA OF POLITICAL COMMUN...

  » Abstract The study basically examined the impact of Facebook, Twitter and Youtube as an emerging media of political communication in the 2015 presidential elections in Nigeria.   The emergency and proliferation of social media otherwise known as citizen media in this digital era have revolutionalised the socio economic and particularly political development of Nigeria. It offers platform for po...Continue Reading »

  Item Type: Project Material |  65 pages |  4,447 engagements | 

• 10. ASSESSMENT OF FEEDBACK IN BROADCASTING MEDIA IN THE PRESENT INFORMATION AND COMM...

  » CHAPTER ONE  1.0    Introduction 1.1    Background to the Study Communication is man most ubiquitous and life long activity. It is also the most significant. This cannot be controverted. It has added to its transactional value a nexus of communal and group cohesion. The world has shrunken into a global village because of communication’s immense power and constantly evolving technologie...Continue Reading »

  Item Type: Project Material |  65 pages |  4,863 engagements | 

• 11. CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF ...

  » ABSTRACT This research work was aimed at studding the major factors which determine the consumer preference for Malt – Guinness, Maltina and Vitar Malt brands of Malt drinks, using consumers in Enugu urban. The study also examined how consumers respond to the various marketing variables such as price, promotion, product, and place so as to verify which tool to concentrate mostly by firms and exe...Continue Reading »

  Item Type: Project Material |  65 pages |  8,010 engagements | 

• 12. MARKETING OF AGRICULTURAL PRODUCTS

  » CHAPTER ONE INTRODUCTION Agricultural product which are the main stay for human survival have been molested over time but vacantly more efforts are devoted to it and adoption of mechanized system of farming makes agricultural product effort encouraging marketing as applied to agricultural product consisting of all the processes and services involved in moving food and other farm products from the ...Continue Reading »

  Item Type: Project Material |  65 pages |  13,190 engagements | 

• 13. NIGERIA FILM AS AN INSTRUMENT FOR NATIONAL UNITY (A CASE STUDY OF HALF OF A YEL...

  » NIGERIA FILM AS AN INSTRUMENT FOR NATIONAL UNITY    (A CASE STUDY OF HALF OF A YELLOW SUN BY BANDELE)    CHAPTER ONE INTRODUCTION 1.1      Background of the study Over the years, Nigerian films or movies have become extremely popular among Nigerians at home and abroad and a growing number of foreigners too have developed great love for Nigerian movies. Through these movies Nigerians are e...Continue Reading »

  Item Type: Project Material |  60 pages |  6,279 engagements | 

• 14. RELEVANCE OF ACCOUNTING RECORDS IN SMALL AND MEDIUM SCALE INDUSTRY

  »     CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY An accounting system records, retains and reproduces financial information relating to financial transaction flows and financial position,a basic reality of modern economic life is the inter dependence of the business. There is no doubt whatever that the small scale and medium companies constitute the real fabric of a of nation’s econom...Continue Reading »

  Item Type: Project Material |  50 pages |  5,983 engagements | 

• 15. THE EFFECT OF PRODUCT ADVERTISING ON A COMPANY’S SALES VOLUME

  » ABSTRACT The major aim of this project is to demonstrate the impact of advertising on the sales and profit of a business organization taking 7up bottling company Nigeria Limited  as a case study. Advertising is any personal paid form of non personal information which is directed to the consumers or target audiences through various media in order to present and promote a product, services and idea...Continue Reading »

  Item Type: Project Material |  65 pages |  6,983 engagements | 

• 16. THE EFFECT OF ADVERTISING ON THE SALES VOLUME OF BEVERAGES

  » ABSTRACT This research work was undertaken to determine the effect of advertising on the sales volume of beverages in Awka Metropolis. The case study of this project was picked from different manufacturing companies of Nestle Food PLC; Cadbury PLC and Cocoa Industry Ltd with their specific products Milo, Bournvita and Vitalo. In the first chapter, the researcher was able to high light the statemen...Continue Reading »

  Item Type: Project Material |  65 pages |  6,287 engagements | 

• 17. THE IMPACT OF PERSONAL SELLING ON SALE VOLUME OF MOBILE PHONES

  » ABSTRACT The study evaluated the impact of personal selling on sales volume. The research survey design was adopted in the study while simple random sampling technique was used to select a sample size of 100 staff of the organization that participated in the study. Data used for the study was collected from both primary and secondary sources. The primary data was gathered  from respondents throug...Continue Reading »

  Item Type: Project Material |  65 pages |  9,868 engagements | 

• 18. THE IMPACT OF NAFDAC ON MARKETING OF DRUGS

  » ABSTRACT This research project is primarily concerned with the impact of NAFDAC on marketing of Drugs in Enugu state. The purpose of this research is to know how the national Agency for food and Drugs Administration and control (NAFDAC ) can help to solve the problem  being encountered in Enugu state in particular and in this Nation in general, concerning failed counterfeit, substandard, unwholes...Continue Reading »

  Item Type: Project Material |  65 pages |  9,144 engagements | 

• 19. THE EFFECTS OF MARKETING COMMUNICATION MIX ON THE SALES VOLUME IN THE DETERGENT ...

  » ABSTRACT The research project deals with the business of investigating the effects of marketing communication mix on the sales volume in the Detergent industry, using PZ Nigeria Plc, Aba as a case study. The objective of the research work among others were to know the role of marketing communication mix on the advertising media selection, sales promotion campaign influence the volume of the deterg...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 20. THE EFFECTIVE STRATEGIES FOR MARKETING TELEPHONE SERVICES WITH PARTICULAR FOCUS ...

  » CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Prior to independence, the provision of telecommunications facilities in this country was restricted mainly to government businesses, for enforcement of law and order and administration of the country together with a few ones of commercial and industrial purposes. The telephone network consisted of about 121 (one hundred and twenty one) tele...Continue Reading »

  Item Type: Project Material |  67 pages |  4,890 engagements | 

• 21. RELATIONSHIP MARKETING IN MAINSTREAM BANK PLC: AN EVALUATION

  » ABSTRACT This project work was an attempt to investigate the relationship marketing in mainstream bank plc Enugu. The objectives were: To determine the impact of relationship marketing in banking industry. To evaluate the level of relationship that exist between the bank with their customers. To identify those problems that may hinder the success of relationship marketing in banking industry. Base...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 22. THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL

  » ABSTRACT This study focuses on the marketing problems and prospects of fire star hotel in Enugu metropolis “A case study of Nike lake Resort hotel”. The main purpose was to find out among other things the following: To examine if the promotional strategies used by the hotel lead to increase in customer awareness. To determine if the quality of services rendered by the hotel will lead to a brig...Continue Reading »

  Item Type: Project Material |  65 pages |  5,497 engagements | 

• 23. PACKAGING AS PROMOTIONAL TOOLS IN THE MARKETING OF BEAUTY CARE PRODUCTS

  » ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. To identify packaging as a promotional, in order to increase sales and profitability of the product. To determine whether a good package can help improve a brand image....Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 24. TRADE FAIR AS AN INSTRUMENT OF PROMOTION LOCALLY MANUFACTURED GOODS

  » ABSTRACT This study which   is  on  trade  fair   as  an  instrument  the  promoting  manufactured  goods  in Enugu  metropolis,  (A  case  study  of  Asbestors  sheet  made  by  Emenite Nigeria  limited)  was  carried  out  due  to  the  following  objectives. To  determine  how  trade  their  can  help to  stimulate  marketing  produces.   How  trade�...Continue Reading »

  Item Type: Project Material |  65 pages |  0 engagements | 

• 25. DISPUTE RESOLUTION IN LAND MATTERS

  » DISPUTE RESOLUTION IN LAND MATTERS    CHAPTER ONE                                    INTRODUCTION 1.1      BACKGROUND OF THE STUDY Dispute resolution is a mechanism of solving a dispute out of court. “Dispute resolution generally refers to one of several different processes used to resolve disputes between parties, including negotiation, mediation, arb...Continue Reading »

  Item Type: Project Material |  54 pages |  12,450 engagements |