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Mass Communication Project Topics & Research Materials | Final Year Research Project Topics With Free Chapter One

• 1. THE INFLUENCE OF WESTERN PROGRAMMES ON DSTV TELEVISION ON THE BEHAVIOURAL VALUES...

  »   ABSTRACT   This study probes the influence which DSTV television has on the behavioural values of Nigerian youths. It specifically tackles the influence of Western Programmes on DSTV on Nigerian university students. The research posits that the current trends in behavioural values of youths in Nigeria as observed among student of The Polytechnic, Ile Ife, Osun State is significantly associated...Continue Reading »

  Item Type: Project Material |  50 pages |  4,679 engagements | 

• 2. THE IMPLICATION OF NATIONAL BROADCASTING COMMISSION RULES AND REGULATIONS ON BRO...

  »   ABSTRACT       This project is mainly focused on the Implications of National Broadcasting Commission Rules and Regulations on Broadcast Media: A case study of Africa Independent Television (AIT), Lagos. This research work gives vivid presentation and analysis on the Implications of NBC broadcast media especially AIT, Lagos. Existing literature reviews that no media station can operate witho...Continue Reading »

  Item Type: Project Material |  50 pages |  4,314 engagements | 

• 3. THE IMPACT OF SATELLITE TELEVISION ON NIGERIAN CULTURE

  »   ABSTRACT       This research work is set to see how satellite television has affected the knowledge, belief, art, morals, law, customs and any other capabilities and habits acquired by Nigerians as a member of the society. The first chapter explains the introduction of the study, statement of the problem, purpose of the study, significance of the study, delimitation of the study, limitation ...Continue Reading »

  Item Type: Project Material |  50 pages |  4,363 engagements | 

• 4. THE IMPACT OF RADIO MUSICAL PROGRAMMES ON NIGERIAN YOUTHS

  »   INTRODUCTION   Lerner states that the inhabitants of third world nations must learn to empathize with the West for modern transformation of their societies to be possible. Schramm (1964), on the other hand, developed an interesting model in which he equates the level of social development of communication to various nations. Access to these modern mass media (Radio, Radio, films, telephone, an...Continue Reading »

  Item Type: Project Material |  50 pages |  5,296 engagements | 

• 5. THE IMPACT OF PHONE-IN PROGRAMMES IN SENSITIZING THE ELECTORATE

  »   INTRODUCTION   The need to introduce the effect programmes in sensitizing the electorate as necessitude the writing of this project work. It has been observed that the most broadcasting stations are engaging in some extra curriculum activities such as introducing of interactive programmes that calls for an immediate response when election is take place. That is the sensitization of the elector...Continue Reading »

  Item Type: Project Material |  50 pages |  5,875 engagements | 

• 6. THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION IN NIGERIA

  »   ABSTRACT   This project work reviews the concepts, measures, and strategies of two step flow of communication which is aimed at examining the impact of opinion leaders in information dissemination in Nigeria with focus on Owo Township which was the case study. Opinion leaders’ campaigns can be used to catalyze wider political engagement on the issue and to promote sustainable people choices ...Continue Reading »

  Item Type: Project Material |  50 pages |  5,196 engagements | 

• 7. THE EFFECT OF ADVERTISEMENT ON THE SUCCESS OF A BUSINESS ORGANIZATION

  »   ABSTRACT       The reason of this study is to know the effectiveness and impact advertising play on the success of a business organization and to observe pit falls and to make necessary improvement on the success of a business organization. Also, there is need to know the benefit and usefulness o advertising on the success of a business organization. The study identified the success of a bus...Continue Reading »

  Item Type: Project Material |  50 pages |  4,704 engagements | 

• 8. ROLE OF PUBLIC RELATIONS IN NON COMMERCIAL ORGANIZATION

  »   For many non commercial organizations, public relations, whether to recruit volunteers, publicize an event, or commemorate organizational milestones, is a scary, if not foreign, task. In most situations employees at non commercial organizations know their programmes, the communities they serve, and are knowledgeable about the organization’s target social issues, but do not how to perform publ...Continue Reading »

  Item Type: Project Material |  50 pages |  4,333 engagements | 

• 9. THE INFLUENCE OF BROADCAST MEDIA ON THE SALES OF FAST MOVING CONSUMER GOODS

  »   CHAPTER ONE INTRODUCTION   Background of the study   The term ‘broadcast media’ is quite often mentioned these days. It is a new phenomenon and one would probably imagine that everyone knows or understands what it means. Nearly ninety percent (if not more) of all online or internet users use broadcast media in one way or the other (Kietzmann and Kristopher, 2011; Dolwick, 2009).   The em...Continue Reading »

  Item Type: Project Material |  50 pages |  4,176 engagements | 

• 10. THE IMPACT OF GRAPHIC PRESENTATION IN NEWSPAPER PRODUCTION

  »   CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Graphic presentations have a powerful impact on a viewer’s attitude, and this impact cannot be created by text alone. In a newspaper context, the presence of a photograph will significantly alter the consumer’s attitude toward the framed issue. Graphic presentation is not just doing any drawing you like. There are conventions and vari...Continue Reading »

  Item Type: Project Material |  50 pages |  4,598 engagements | 

• 11. CUSTOMERS PERCEPTION OF GSM INTERRUPTIVE ADVERTISMENT IN NIGERIA

  »   ABSTRACT   This study seeks to investigate customer’s perception of GSM interruptive advertisement in Nigeria. The study adopted cognitive dissonance theory of mass communication. The research methodology used in this research is the survey research of which questionnaires were administered to 120 respondents in Abraka. The research shown that the perception of GSM customers towards interrup...Continue Reading »

  Item Type: Project Material |  50 pages |  4,094 engagements | 

• 12. INFLUENCE OF MOBILE PHONE USAGE ON CONVENTIONAL TOOLS AMONGST UNDERGRADUATE STUD...

  »   Abstract   The study seeks to investigate the influence of mobile phone usage on conventional tools by undergraduate students of Delta State University Abraka. The study adopted Technology Acceptance Model as theory. The survey design was used to carry out the research and 120 questionnaires were administered to students. Undergraduate students always use mobile phone for more than two activit...Continue Reading »

  Item Type: Project Material |  50 pages |  6,014 engagements | 

• 13. THE ROLE OF PUBLIC RELATIONS IN IMAGE AND CRISIS MAGANEMENT

  »   ABSTRACT   This study investigates the place of social media in the practice of public relations in Delta State University Abraka. The advent of social media in the practice of public relations has changed the pattern of public engagement by public relation officers. The research adopted uses and gratifications theory of mass communication. A total of 180 copies of the questionnaires were admi...Continue Reading »

  Item Type: Project Material |  50 pages |  5,260 engagements | 

• 14. THE PLACE OF SOCIAL MEDIA IN THE PRACTICE OF PUBLIC RELATIONS IN HIGER INSTITUTI...

  »   ABSTRACT   This study investigates the place of social media in the practice of public relations in Delta State University Abraka. The advent of social media in the practice of public relations has changed the pattern of public engagement by public relations department. The research adopted uses and gratifications theory of mass communication. A total of 180 copies of the questionnaires were a...Continue Reading »

  Item Type: Project Material |  50 pages |  4,964 engagements | 

• 15. THE INFLUENCE OF OMO DETERGENT TELEVISION COMMERCIALS ON CONSUMER’S PATRONAG...

  »   Abstract   The study investigated the influence of Omo Detergent Television Commercials On Consumer’s Patronage Of The Product In Warri Metropolis, to which three (3) major questions serve as a guide. The question includes, Is Omo detergent television commercials capable of influencing consumer to purchase the product? What is the attitude of consumers in Warri metropolis towards Omo deterge...Continue Reading »

  Item Type: Project Material |  50 pages |  5,143 engagements | 

• 16. THE IMPACT OF PEAK MILK TELEVISION ADVERTISEMENT ON CONSUMER’S BUYING BEHAVIOU...

  »   ABSTRACT   This study examines the impact of peak milk television advertisement on consumer’s buying behaviour in Edo State. In handling the study, four (4) research questions were put forward and they includes; what are the impacts of television advertisement on the sales and promotion of peak milk product? What is the extent to which television advertisement influences consumer to buying o...Continue Reading »

  Item Type: Project Material |  50 pages |  5,628 engagements | 

• 17. THE EXAMINATION OF THE LEVEL OF NEWS COMMERCIALIZATION IN MEDIA ORGANIZATION

  »   ABSTRACT   The Mass media in any society are regarded as the purveyors of national cultures which they transmit from generation to generation. One of the means through which this activity is carried out is by the news gathering and dissemination function of the mass media. In a situation where news selection and presentation is based on material gratifications instead of public goals and inter...Continue Reading »

  Item Type: Project Material |  50 pages |  4,984 engagements | 

• 18. PERCEPTION OF NEWSPAPER READERS OF NEWSPAPER POLITICAL ADVERTISEMENT

  »   Abstract   The study examines readers’ perception of newspapers political advertisement. Political campaigns go for projecting ideas, canvassing of support and exhibiting candidates and manifesto in publicity towards the objective. Publicity for rallies and campaigns can be done with posters, flyers, banners, radio, television and newspaper. Media coverage of campaigns is important as the re...Continue Reading »

  Item Type: Project Material |  50 pages |  4,816 engagements | 

• 19. PERCEPTION OF GUBERNATORIAL NEWSPAPER ADVERTISEMENTS IN THE 2015 ELECTION BY THE...

  »   CHAPTER ONE   INTRODUCTION   1.1     Background to the Study   The term newspaper advertising refers to publicity made in the form of paper, newsprint on a daily or weekly basis.  It also refers to a serial publication containing news and other informative articles. It is usually printed on relatively inexpensive, low grade paper such as newsprint. The news organizations that publishnew...Continue Reading »

  Item Type: Project Material |  50 pages |  3,966 engagements | 

• 20. THE IMPACT OF ADVERISEMENT REVENUE ON MEDIA SUSTANABILITY

  »   ABSTRACT   The study investigated the impact of advertising on media sustainability using the Guardian newspaper as case study, since newspaper depend revenue from advertisement to run the organization. The study adopted the gatekeeper theory of mass communication. It used the content analysis to generate information. The findings show that advertising has not only become an integral part of m...Continue Reading »

  Item Type: Project Material |  50 pages |  4,163 engagements | 

• 21. MANAGING CRISIS ON SOCIAL MEDIA PLATFORM

  »     ABSTRACT This study examined managing crisis on social media platform an exploratory study of MTN NCC Crisis. Five research questions was posed by the study, they includes include; How did MTN manage the NCC crisis? What is the impact of using social media in resolving crisis? How effective is the use of social media in resolving crisis? What caused the MTN? NCC crisis and what were the stra...Continue Reading »

  Item Type: Project Material |  50 pages |  5,366 engagements | 

• 22. THE IMPACT OF TELEVISION ON THE LEARNING HABITS OF PRIMARY SCHOOL CHILDREN

  »   ABSTRACT   Television has been an instrument of learning. Its roles cannot be underestimated for children, who are developing learning habit in school and at home. This research project examined the influence of television on children learning habit in Agbor. Instrument of data gathering uses sampling techniques. Sample size for the study was one hundred and eighty participants and the result ...Continue Reading »

  Item Type: Project Material |  50 pages |  5,058 engagements | 

• 23. EFFECT OF SOCIAL MEDIA ON THE ACADEMIC PERFORMANCE OF STUDENTS

  »   Abstract   The study investigated the effect of social media on the academic performance of students in delta state university Abraka, to which four major questions serve as a guide. The survey design for the study was based on the used of 16 item questionnaire, distributed to 130 respondents in delta state university. The derived were analyzed with simple percentage. The study find out that r...Continue Reading »

  Item Type: Project Material |  50 pages |  4,822 engagements | 

• 24. ASSESSMENT OF THE ROLE OF SOCIAL MEDIA IN RAISING AWARENESS ABOUT DOMESTIC VIOLE...

  »   CHAPTER ONE   INTRODUCTION   1.1   Background to the Study   For sometimes in the Nigerian society now, there has been shocking news of domestic violence in every nook and crannies of the country. If the news is not about the report about cultism, prostitution, baby making factories trending the nooks and crannies of the country, it may be about a husband, killing the wife and vice versa. I...Continue Reading »

  Item Type: Project Material |  50 pages |  7,910 engagements | 

• 25. CONTRIBUTIONS OF VANGUARD NEWSPAPER TO THE DEVELOPMENT OF DEMOCRACY DURING THE 2...

  »   ABSTRACT   The contributions of Newspaper report of the vanguard newspaper on the development of democracy in Delta State during 2015 election cannot be overemphasized. This is due the close relationship between politics and mass media since inception of Nigeria political development. The study used the content analysis and the survey research design. Fifty publications were used as sample siz...Continue Reading »

  Item Type: Project Material |  50 pages |  4,071 engagements |