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1. THE EFFECT OF MEDIA ADVERTISEMENT ON SALES OF CONSUMER GOODS IN SOME SELECTED MA...
» TABLE OF CONTENTS CHAPTER ONE INTRODUCTION 1.1 Background to the Study 1.2 Statement of Research Problem 1.3 Objectives of the Study 1.4 Research Questions 1.5 Hypotheses 1.6 Significance of the Study 1.7 Scope of the Study 1.8 Limitations of the Study 1.9 Operational Definitions 1...Continue Reading »
Item Type: Project Material | 82 pages | 5,614 engagements | Source: Marketing Projects & Research Materials
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2. THE EFFECT OF PRODUCT PLANNING AND DEVELOPMENT IN THE GROWTH OF ORGANISATION
» (A Case Study Of Smithkline Glaxo Nigeria Plc) ABSTRACT This research examined The Effect Of Product Planning And Development In The Growth Of Organisation with special reference to Smithkline Glaxo Nigeria Plc. The research adopted survey research design. Data were gathered through primary source with the aid of a well structured questionnaire. Simple random sampling technique was ado...Continue Reading »
Item Type: Project Material | 72 pages | 7,179 engagements | Source: Marketing Projects & Research Materials
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3. THE INFLUENCE OF SALE PROMOTION ON EMPLOYEES PERFORMANCE IN AN ORGANIZATION
» (A CASE STUDIES OF SOME BANKS) ABSTRACT The study examined the influences of sales promotion of an employee in an organization. The research problem involves an investigation of the extent of which sales promotion influences an employee performances. The extant literatures were reviewed, directly look at inducing retailers, consumers and sales persons by offering incentives or adding value f...Continue Reading »
Item Type: Project Material | 67 pages | 5,438 engagements | Source: Marketing Projects & Research Materials
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4. VALIDATION OF GINZBERG’S THEORY OF CAREER DEVELOPMENT AMONG UNIVERSITY UN...
» Man who is mortally created is subject to many afflictions that can easily bring him down to the grave. In order to create comfort and to enhance his surviving chances, man has to work hard in order to at least meet up with his basic needs like food, shelter and clothing.What is work? Work according to Oxford Dictionary, is the use of physical strength and mental power in order to do or ac...Continue Reading »
Item Type: Project Material | 75 pages | 4,931 engagements | Source: Education Projects & Research Materials
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5. THE PROBLEMS AND PROSPECTS OF DISTRIBUTING PAINTS IN NIGERIA
» (A CASE STUDY OF BERGER PAINT NIGERIA PLC) ABSTRACT This study explores the problems and prospects of distributing paints in Nigeria with Berger Paint Nigeria Pic, as its "case study. The study considers whether the middlemen shouldbe influenced to avoid undue charging of high prices and hoarding, whether selection of the night middlemen has relevance in the effectiveness of the company's distr...Continue Reading »
Item Type: Project Material | 56 pages | 7,368 engagements | Source: Marketing Projects & Research Materials
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6. THE IMPACT OF SALES PROMOTION ON PRODUCT COMPETITIVENESS OF FAST MOVING CONSUMER...
» (FMCG) ABSTRACT This research work dealt on “The Impact of Sales Promotion on Product Competitiveness of Fast Moving Consumer Goods (FMCG). The purpose is to examine the effects that Sales Promotional activities have on a product’s competitiveness in the market. Two hypotheses were set up in chapter one as variables for measurement and guide. Chapter one also discusses the problems to be ad...Continue Reading »
Item Type: Project Material | 61 pages | 6,504 engagements | Source: Marketing Projects & Research Materials
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7. THE IMPACT OF SOCIAL RESPONSIBILITY ON ORGANISATIONAL IMAGE
» (A CASE STUDY OF CADBURY NIGERIA PLC) ABSTRACT This study focuses on the impact of social responsibility on organizational image. A case study of Cadbury Nig. Plc. The main objective of the research work was to determine the real impact of social responsibility as a tool for organizational image in other to make profitability and maximize shareholder wealth, to make the interest of shareh...Continue Reading »
Item Type: Project Material | 81 pages | 8,818 engagements | Source: Marketing Projects & Research Materials
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8. HIGHER EDUCATION AND MANPOWER DEVELOPMENT
» : AN ASSESSMENT OF THE CONTRIBUTIONS OF UNIVERSITY OF UYO CHAPTER ONE: INTRODUCTIONBackground of the Study                                                              Statement of the Problem    ...Continue Reading »
Item Type: Project Material | 75 pages | 5,003 engagements | Source: Education Projects & Research Materials
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9. CONSUMER GOODS
» (A CASE STUDY OF CHI RETAIL FARMS ABSTRACT The aim of this research work is to know the impact of retailing on the marketing of fast moving consumer goods. A field study was used to collect data from the respondent. The first chapter is the introductory chapter containing the introduction, history of chi retail Farmshop, statement of problem, statement of hypotheses, purpose of study, sco...Continue Reading »
Item Type: Project Material | 53 pages | 6,732 engagements | Source: Marketing Projects & Research Materials
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10. AN ASSESSMENT OF STUDENTS’ KNOWLEDGE OF AUTOTRONICS SERVICING STRATEGIES ...
» The mechanics of autotronics entails the conglomeration that posed the complexity of autotronics working operations and consequently a challenge to mechanics and auto electricians, towards troubleshooting – finding faults and diagnosing automotive electronic problems. This is as a result of industrial revolution in the automobile industry with sophistication in car designs. The rapi...Continue Reading »
Item Type: Project Material | 75 pages | 4,920 engagements | Source: Education Projects & Research Materials
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11. THE IMPACT OF SALES PROMOTION IN A BUSINESS ORGANISATION
» (A Case Study of Nigeria Bottling Company Plc.) ABSTRACT In spite of the numerals sales promotion techniques available to many organizations, it is important to note that many organizations have not yet appreciated how to effectively and efficiently utilize these sales promotion techniques in attempting to enhance their organization performance. The objective of this project work is to exami...Continue Reading »
Item Type: Project Material | 73 pages | 10,831 engagements | Source: Marketing Projects & Research Materials
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12. AN ANALYSIS OF TEACHERS’ PERCEPTION OF THE SUPERVISORY BEHAVIOUR OF SCHOO...
» The concept of supervisionOne of the best kept secrets outside the education profession and to a degree even within the provision is the existence of a large shadow army of school personnel known by the collective title of supervisors. Parents and sometimes teachers profess not to know of the presence of these specialists in the school systems of the nation. Although laypersons may be aware that s...Continue Reading »
Item Type: Project Material | 68 pages | 5,027 engagements | Source: Education Projects & Research Materials
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13. THE IMPACT OF PRODUCT DIVERSIFICATION STRATEGY ON ORGANIZATIONAL GROWTH
» (A Case Study of Coca Cola Nigeria Plc) ABSTRACT This study examines the analysis of impact of diversification strategy on organization growth with particular emphasis on Coca Cola Nigeria Plc. In the course of the study, relevant literatures were reviewed t...Continue Reading »
Item Type: Project Material | 83 pages | 8,130 engagements | Source: Marketing Projects & Research Materials
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14. THE IMPACT OF PROMOTIONAL MIX ON SALES PERFORMANCE
» (A CASE STUDY OF GULDER BREWED BY NIGERIAN BREWERIES PLC) ABSTRACT The study of Impact of Promotional Mix on Sales performance tried to investigate the sales performance of Gulder a product of Nigeria Breweries Plc and also find out promotional and marketing strategies that is been used in the organization. The method and design of the study adopted the simple random technique in collecting ...Continue Reading »
Item Type: Project Material | 58 pages | 9,974 engagements | Source: Marketing Projects & Research Materials
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15. THE RELATIONSHIP BETWEEN PRINCIPALS LEADERSHIP STYLE AND JOB SATISFACTION OF TE...
» THE RELATIONSHIP BETWEEN PRINCIPALS LEADERSHIP STYLE AND JOB SATISFACTION OF TEACHERS IN SECONDARY SCHOOLS TABLE OF CONTENTS Title page                                                                 �...Continue Reading »
Item Type: Project Material | 75 pages | 5,264 engagements | Source: Education Projects & Research Materials
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16. THE IMPACT OF MARKETING STRATEGY ON PROFITABILITY OF CONFECTIONARY PRODUCT IN NI...
» (A Case Study of O.K Foods Nigeria Limited) ABSTRACT In recent times, priority has been to marketing strategies in any business organization, in order for the firm to have or acquire the market share targeted and eventually having success. The need for this study arose of confectionary products in Nigeria on in any business organization. This work is aimed at knowing the impact of confect...Continue Reading »
Item Type: Project Material | 48 pages | 6,635 engagements | Source: Marketing Projects & Research Materials
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17. THE IMPACT OF MARKETING STRATEGIES ON THE PERFORMANCE OF SMALL SCALE ENTERPRISES...
» IN SHOMOLU LOCAL GOVERNMENT AREA LAGOS STATE ABSTRACT The study examines the impacts of marketing strategies on the performance of small scale enterprise in Shomolu Local Government Area of Lagos State. The cross sectional survey research design was employed for the study. A self structured questionnaire was used to elicit data from respondents. The simple random sampling technique was used ...Continue Reading »
Item Type: Project Material | 61 pages | 9,070 engagements | Source: Marketing Projects & Research Materials
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18. THE IMPACT OF MARKETING ORIENTATION ON SMALL SCALE INDUSTRY IN NIGERIA
» (A CASE STUDY OF NIGERIAN ECONOMY) ABSTRACT This Research work is designed to analyse, the various aspect of market orientation practices in small business enterprise, it is primarily aimed at the study of "whether or not", inadequate Market orientation can lead to small business failures. It also touched, on the significance of market orientation, it's performance and other related industri...Continue Reading »
Item Type: Project Material | 43 pages | 5,510 engagements | Source: Marketing Projects & Research Materials
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19. THE QUALITY OF NIGERIAN TERTIARY INSTITUTIONS GRADUATES: PERCEPTION OF EMPLOYERS
» TABLE OF CONTENTSTitle page                                                                                       Certification   ...Continue Reading »
Item Type: Project Material | 75 pages | 5,001 engagements | Source: Education Projects & Research Materials
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20. THE IMPACT OF MARKET ORIENTATION PRACTICES ON ORGANISATIONAL PERFORMANCE IN NIGE...
» (A CASE STUDY OF FIRST BANK, FIRST CITY BANK, STERLING BANK, UBA AND ZENITH BANK) ABSTRACT The purpose of the study is to gain a better understanding of the theoretical and empirical relationship between market orientation practices (intelligence generation, intelligence dissemination and responsiveness, customer focus, competitor orientation and inter functional coordination) and some measures...Continue Reading »
Item Type: Project Material | 87 pages | 6,468 engagements | Source: Marketing Projects & Research Materials
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21. THE EFFECTS OF INTEGRATED GROUP BASED MASTERY LEARNING MODEL ON SOCIAL STUDIES S...
» TABLE OF CONTENTS TITLE PAGEÂ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â CERTIFICATIONÂ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â DEDICATIONÂ Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â ACKNOWLEDGEMENTSÂ Â Â Â ABSTRACTÂ ...Continue Reading »
Item Type: Project Material | 75 pages | 5,063 engagements | Source: Education Projects & Research Materials
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22. THE IMPACT OF MARKETING COMMUNICATION ON CUSTOMER'S LOYALTY TO CONSUMERS PRODUCT
» (A CASE STUDY OF CADBURY NIGERIA PLC) ABSTRACT This research work is basically carried out to critically and objectively examine the significant and in negligible role played by "Marketing Communications on consumer loyalty to consumer products". This study further reveals the identical, relationship between Marketing Communications with terms as used therein, such as Marketing. Mix (Those c...Continue Reading »
Item Type: Project Material | 101 pages | 7,884 engagements | Source: Marketing Projects & Research Materials
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23. THE IMPACT OF INTENSIVE DISTRIBUTION STRATEGY ON MARKETING OF CONSUMER GOODS
» (A CASE STUDY OF DOTMALL NIGERIA LIMITED) ABSTRACT The aim of this research study is to examine The Impact of Intensive Distribution Strategy on Marketing of Consumer Goods using Dotmall Nigeria Limited as a case study. To achieve the above stated objective both primary and secondary sources or data collection which include the use of questionna...Continue Reading »
Item Type: Project Material | 60 pages | 8,390 engagements | Source: Marketing Projects & Research Materials
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24. SOCIAL STUDIES TEACHERS’ PERCEPTION ON THE USE OF COMMUNITY RESOURCES IN ...
» It is well known among educators that the educational experiences involving the learner actively participating in concrete examples are retained longer than abstract experiences. Instructional materials add elements of reality by providing concrete examples to learning. Many authors have written on the use of instructional materials both in teaching social studies and other related subjects in or...Continue Reading »
Item Type: Project Material | 75 pages | 5,363 engagements | Source: Education Projects & Research Materials
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25. THE EVALUATION OF DISTRIBUTION CHANNEL OF PETROLEUM PRODUCTS
» (CASE STUDY MOBIL) ABSTRACT The present study was set to investigate the impact of advertising on the consumer buying decision. The study was motivated on the premise that having incomplete information affects decision making process. It is therefore risky for buyers to make purchasing dec...Continue Reading »
Item Type: Project Material | 64 pages | 9,669 engagements | Source: Marketing Projects & Research Materials